Evolve Organic Beauty
Packaging for Ecocert range totalling over 180 SKUs sold internationally.
The project
Bringing seasonal gifting to life across a range of rigid and folded gift packs.
We developed gift pack designs across a range of different pack formats to ensure consistency, brand compliance and consumer appeal.
Taking learnings from previous years gifting and working with initial concepts created in-house, we developed designs across a range of ten products. An additional five SKUs were introduced the following year, extending the brief to new formats.
We delivered: Design development / Illustrations / Colour and print specifications / Artwork for print across 15 SKUs
Focusing on a single hero ingredient within each, the designs featured illustrations of botanicals overlaid on dreamy gradient coloured backgrounds.
Extending the illustrations and product copy to the inside of the lid provides a wonderful discovery. With additional detail about the hero ingredient, the recipient gains a deeper understanding of the products and their special qualities.
The gifting range ran for two years and extended across 15 gift formats, from baubles and mini sets, to rigid boxes containing full skincare experiences.
About Evolve Organic Beauty…
Evolve are a premium organic beauty brand whose vegan, cruelty-free and eco-friendly formulations are handmade in small batches in their Hertfordshire studio.
Evolve skincare is sold via their online store, as well as through the John Lewis Partnership and Holland & Barrett.
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